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10 Property Investment Terms You Need to Know

Property is well known as one of the most promising investment instruments compared to other types of investment, such as gold and time deposits. Since property investment is considered more profitable and minimal risk.

Well, for those of you who want to start investing in property, here are some property investment terms that you need to know:

Sunrise Area

Are you familiar with this one? The sunrise area is an area that is developing or has the potential for rapid long-term development which results in higher land and residential prices in the area. This can usually be known by paying attention to the value of the area, which can be seen from what facilities, location, property developer, infrastructure, population, predictions of the area in the next few years, and so on. These are some of the things you need to pay attention to when buying property such as houses, places of business, or apartments.

Sunset Area

Contrary to the sunrise area, the sunset area is an area or area that is predicted to not have good potential for property investment. This is indicated by the small number of residents, a less strategic location, minimal area facilities, poor environmental management, land prices that have not developed in recent years, and others.

Priority Pass

This term is common when you want to buy a house, apartment or other property product. Before the property product is launched, prospective buyers have the opportunity to choose a unit based on the order number (NUP-Nomor Induk Pemesanan or Priority Pass). However, there are developers who implement a system like this when launching new property products, but some don't.

Property Boom

You need to know this property investment term, especially if you are choosing and comparing one property product with another. The property boom is a situation where certain property products experience a surge in demand. The property boom also affects the price increase of a type of property that is being targeted. However, before being tempted by property products that are booming, it's a good idea to do some research first about the concept, location, and others of the property products offered. Learn well about the relevance of product profiles to long-term investments.

Return On Investment (ROI)

Return On Investment (ROI) in property is a measure of how much money, or profit, is generated on an investment against a percentage of the investment cost itself. This can show how effectively and efficiently the investment capital is used to generate profits. It is important for property investors to understand ROI well, in order to maximize the investment made, and prevent investments that are not potential.

Capital Gain

In property investment, every investor expects high and fast capital gain growth. Usually, if the property is in a strategic location and potential area, capital gains can increase by 5% to 10% per year. Capital gain itself is the accumulation of investment value growth or profits obtained by investors from the initial value of the property purchased. This comparison of the purchase price and the selling price must then be taken into account.


If capital gains talk about the profit from the selling price of the property, yield is the profit obtained from the rental price of the property. Yield is the profit calculated from the rental value of the property per year compared to the property price. The yield range per year is different for each property type.

Hand Over

This is the moment to look forward to after buying a property. Hand Over is a term referring to key handover. This is a moment where the key is handed over to property products, whether houses, apartments or places of business from the developer to the customer.


This property investment term is important to understand for those of you who want to benefit from leasing property products such as apartments, hotels, offices or shop houses. Occupancy in the property world is the level of unit rental in an apartment, hotel, office or shophouse. The higher the occupancy, the more profit investors get.

Property Crash

The last term in property investment on this one you should really understand. Property crash, which is a situation where property prices rise or fall rapidly along with the economic situation and others. By understanding property crashes, you can make accurate calculations about when is the right time to sell or buy property for investment.

After knowing the 10 terms in the property investment world, now you are more determined to jump into this business, right?! Well, Pasir Putih Residences can be the best reference as a property product that is suitable for habitation and can be used as a long-term investment.

Pasir Putih Residences nestled in the sunrise area, namely PIK2 where the history of property value shows a positive number, escalating by 2.74% even in the last 3 months according to data from the property portal

It is not without reason that the Pasir Putih Residences residential area is dubbed a developing area, since there is a developing area and a very strategic location where there are 3 toll interchange points that connect the Pasir Putih Residences area in PIK2 with the entire Jakarta area and its surroundings, so from Pluit or Muara The reef can be reached in just 3 minutes. Then from and to Soekarno Hatta airport only about 15 minutes. Apart from toll roads, this housing estate can be accessed via non-toll roads, namely via a bridge that connects PIK1 with PIK2. So that it is very easy to reach from and to the center of the capital city.

You can easily access the hit area of ​​Golf Island which is being discussed with a variety of new instagrammable places in Jakarta, such as Batavia Cove with a wide selection of restaurants such as Oyster Dealer, Lawless, Hot Stuff Chicken, Gelato Secret and others supported by beautiful rocky seaside scenery like in Korea.

Talking about the growth, located near the Pasir Putih Residences housing, there is a Waterfront public facility which is a beach area with charming white sand for approximately 4 Km.

Moreover, the Green Belt covers an area of ​​​​approximately 60 hectares with green open areas such as Flower Garden, Sculpture Park, Amphitheater Park, and many others. Currently, you can see bicycles and a 10 km jogging track that surrounds a green park and a beautiful river view.

Then, there are interesting entertainment facilities such as PIK2 Center Point Area Leisure & Entertainment Hub covering an area of ​​±100 Ha where in it you will find the largest Seafood Village in Indonesia, Asian Town with a 4-country theme, Shibuya Night Market, Tokyo Market, Tiong Bahru Market Singapore, Typical Chinese Supermarket, Mata Elang International Stadium and many other interesting destination choices.

For internal facilities within the area, Pasir Putih Residences is equipped with premium facilities with a resort feel in the form of a beautiful lake covering an area of ​​16.2 hectares and a width of up to 70 meters, which surrounds the area with white sand on its banks, jogging track view of the lake along ± 2.5 meters. Km and jogging track view of Mangrove forest along ±2.7 KM, as well as various other interesting facilities on the edge of the lake.

Around the residential area, visit The Club which is the most luxurious clubhouse in North Jakarta covering an area of ​​1.5 hectares, managed professionally like a five-star hotel, there are also various very complete facilities ready to pamper you and your family starting from kids playground, multifunction outdoor lawn, cafe, lobby & lounge, modern mini market, restaurant, outdoor alfresco dining, community art park, pets run & park, lakeside art platform deck, community garden and others.

This most premium and luxurious residential area was developed by well-known and trusted Indonesian developers, namely Agung Sedayu Group and Salim Group. The earnestness of developing this area is not only seen from the facilities and concepts offered, but also the selection of advanced infrastructure development for the long term which is very good, for instance the implementation of a polder system to ensure that the PIK2 area and the surroundings are flood-free. 

With all the advantages presented, house prices at Pasir Putih Residences are offered at the best prices, starting from Rp. 1.92 billion.